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IPG Mediabrands’ Ad-Tech Unit Cadreon Appoints First Female Global CEO

Today Cadreon, IPG Mediabrands' ad-tech specialist unit, announced the promotion of its first female global CEO. Erica Schmidt takes on the role after previously serving as executive vice president and managing director of the shop's North America division. "I feel tremendously proud, first and foremost," Schmidt told Adweek. "Now more than ever as an industry...

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