An Australian Shepherd Playing Lara Croft Is 2 Minutes of Cute Overload
Everything's better when dogs and cats are added to the mix and this parody for video game Shadow of the Tomb Raider, out September 14, is no different. Game developer Square Enix sought to give fans...
View ArticleWhich NFL Players Are Fantasy Football Junkies Discussing on Twitter?
The National Football League season kicks off Thursday, Sept. 6, but it's already primetime for fantasy football leagues. Twitter shared some data on the players, experts and fantasy football sites...
View ArticleShould Teachers Be Armed? These PSAs Use Dark Humor to Argue It’s Not the...
President Trump felt the wrath of gun control advocates earlier this year when he suggested that teachers carry guns during school to prevent mass shootings. Just days after a gunman killed 17 people...
View ArticleFacebook Canvas Is Now Instant Experience
Facebook Canvas has a new name-- Instant Experience--and some new capabilities to go along with its name change. The social network said in a blog post that the number of Instant Experience campaigns...
View ArticleTim Gunn and Heidi Klum Quit Project Runway to Create a New Fashion Show for...
Project Runway is returning to Bravo next year, but the show's two most famous personalities won't be making the trip. Instead, Heidi Klum and Tim Gunn are leaving the series after 16 seasons to create...
View ArticleHow Nike Made a Statement and Became More Than Simply a Product or Sponsor
As a professor of advertising who teaches courses on branding, I often find myself in an awkward position. I am often espousing an approach to branding that few brands ever live up to. As we all know,...
View ArticleWhatsApp: Here’s How to Delete a Chat
Did you know that WhatsApp allows you to delete chats you're no longer interested in participating in? Our guide will show you how this works. Note: These screenshots were captured in the WhatsApp...
View ArticleHow Periscope Enabled Audio-Only Livestreams in Just 3 Days
Periscope faced the challenge of responding to users' requests for the ability to broadcast audio without video while not rejiggering its entire front-end and back-end infrastructure--and to complete...
View Article5 Ways Marketers Can Successfully Leverage FOMO Amongst Millennials
Successful marketing is simply about understanding human behavior. This includes the way consumers think, how they learn and what propels them to make a decision. Applying psychology to marketing...
View ArticleSaks Fifth Avenue, Harper’s Bazaar and American Express Celebrate N.Y....
New York Fashion Week kicked off on Thursday, and with it, Instagram opportunities galore descended on the city. And these photo-friendly moments don't only come during the shows, but in pop-up...
View ArticleH. Jon Benjamin, the Voice of Archer and Bob’s Burgers, Is Now Also the Face...
You know his distinctive baritone voice, especially if you're a fan of animated super-spy Sterling Archer or the can of mixed vegetables in Wet Hot American Summer, but rarely do you see H. Jon...
View ArticleCB2 Stays Open Late for a Series of Live Concerts to Get Younger Customers in...
Brands are discovering that live music can be a great tool to help connect with people. CB2 is using it as a way to get more consumers (likely younger ones) to stop into its stores. The brand recently...
View ArticleOften Imitated, Burt Reynolds’ Iconic Cosmo Shoot Became an Advertising Go-To...
One of the most lasting aspects of Burt Reynolds' charm was that he straddled the line between safe and risky--the kind of guy you might follow on any journey, even if you thought twice about bringing...
View ArticleNielsen Estimates That 119.9 Million U.S Homes Have TVs for the Upcoming Season
TV ratings might be down, but according to Nielsen, more U.S. households than ever have access to television content. Nielsen said today it has updated its national television household universe...
View ArticleThe Ad Council Helps Teens and Young Adults ‘Seize the Awkward’ During...
Whenever the subject of mental health comes up, there is often a strong emphasis placed on the need to check in with loved ones regularly. While the necessity of communication is obvious, we rarely...
View Article2 More Women Sue Innocean, Alleging Wrongful Termination and Discrimination
Two women formerly employed by Hyundai's ad agency Innocean USA filed suit last month against the company in California's Orange County Superior Court, seeking damages and jury trials. Their claims...
View ArticleRoger Federer Leads a Cosmopolitan Cast of World Travelers in New Rimowa...
Travel isn't an act--it's an identity. That's the key takeaway from this new campaign promoting Rimowa, a classic German luggage-maker eager to reintroduce itself to the world with the help of tennis...
View ArticleThis Bank’s Mobile App Shows That Payback Doesn’t Have to Be a You-Know-What
When you borrow money from friends, always pay them back in a timely fashion -- or else they might pay you back, as it were, in some especially nasty ways. Watch this amusingly mean-spirited spot by...
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