Facebook Fired Another Shot at Russia’s Internet Research Agency
Russia's Internet Research Agency has not been completely eliminated on Facebook, but the social network announced some progress in its efforts against the entity that sought to influence the 2016 U.S....
View ArticleMountain Dew’s April Fools’ Gag Was Really Just a Tease for the Return of...
On April Fools' Day, inspired by its Baja Blast flavor, Mountain Dew offered up a vacation stay at a Baja Bungalow with, among other oddities, a "187,000,000,000,000,000,000-gallon saltwater tank...
View ArticleParents and Families Are the Biggest Supporters of Voice
While it's no surprise that voice continues to grow (just over one in five American households now has a smart speaker, according to eMarketer), brands are still figuring out the implications of the...
View ArticleFacebook Is Rolling Out Its Article Context Features in News Feed Throughout...
Facebook announced that it is expanding the article context features in News Feed that it began testing last October to all U.S. users, along with two new feature updates. Users will see an "i" button...
View Article360-Degree Photos and HD-Quality Video Can Now Be Shared via Facebook Messenger
Facebook Messenger became a lot more visual with this week's announcement that it can now handle 360-degree photos and HD-quality 720p videos. Product managers for Messenger Sean Kelly and Hagen Green...
View ArticlePinterest Propel Spurred a 50 Percent Rise in Small Business Advertisers in...
Pinterest celebrated the one-year anniversary of the debut of its Pinterest Propel program for businesses and agencies that are new to its network by announcing the hire of a new global head of small...
View ArticleGannett Veteran Maribel Perez Wadsworth Named Publisher of USA Today
Gannett has named Maribel Perez Wadsworth its new publisher of USA Today, replacing retiring publisher John Zidich, who had held the job since 2015. Wadsworth worked her way up at Gannett, starting...
View ArticleHow Brands Are Getting More Sophisticated at Using Location Data
Location data is powering ad targeting, customer insights, user engagement and campaign measurement and has established equal footing with traditional assets like purchase histories, digital...
View ArticleDentsu Aegis Network Acquires Digital Agency M8
Dentsu Aegis Network announced the acquisition of Miami-based digital and performance marketing agency M8. Financial terms of the deal were not disclosed. M8 has an office in Cordoba, Argentina as well...
View ArticleMedia Rating Council Gives Facebook Accreditation for Ad Impressions
After a yearlong audit, the Media Rating Council has given Facebook accreditation of its ad impressions on Facebook and Instagram. Today, MRC released the results of the audits from January through...
View ArticleDesign Army Gives Back to D.C. With a Creative Space Everyone Can Use
Design Army has made the chicken. Now it's going back to the egg. The Washington, D.C., agency, perhaps best known for its gorgeously crafted ads for Georgetown Optician, is planning to open a new...
View ArticleJordan Peele Will Helm Amazon Prime’s Lorena Bobbitt Docuseries
A four-part documentary series on the case of John Wayne Bobbitt and Lorena Bobbitt is coming to Amazon Prime with Jordan Peele as the executive producer, the company announced today. The series,...
View ArticleAdweek’s Yeah, That’s Probably an Ad Podcast Wins Folio: Award
Adweek's weekly podcast, Yeah, That's Probably an Ad, took home the 2018 Folio: Digital Award for best podcast. Adweek creative director Ron Goodman accepted the award at a luncheon Thursday at the...
View ArticleHow Men’s Wearhouse Became a Bright Spot in the Declining Retail Space
Hundreds of traditional small and big-name retailers filed for bankruptcy last year, including Toys 'R' Us, Wet Seal, Payless ShoeSource and The Limited. As of Dec. 22, store closures in the U.S....
View ArticleMichael Wolff and Jeff Goodby Talk Advertising, Journalism vs. Social Media...
On first glance, Jeff Goodby and Michael Wolff might seem like polar opposites: one is the stoic creative director behind "Got Milk?" while the other is a journalistic firebrand happy to torch almost...
View ArticleLinkedIn: Here’s How to Turn On Two-Step Verification
Did you know you can add extra security to your LinkedIn account by turning on two-step verification? With this feature turned on, you'll need to enter a PIN the first time you sign in to your LinkedIn...
View ArticleQuotes That World Leaders Wanted Suppressed Are Now Billboards in Google...
The Swedish branch of global advocacy group Reporters Without Borders has been planting digital Easter eggs around the world, and they might come as quite a shock to those who stumble across them....
View ArticleFormer GroupM CEO Irwin Gotlieb Steps Down as Global Chairman After 19 Years...
A longtime executive leader and former CEO at WPP media agency GroupM is stepping down as global chairman. Irwin Gotlieb is transitioning from that position into a senior advisory role at WPP. Gotlieb...
View ArticleFacebook Live Was Rolled Out to All Users 2 Years Ago Today
Facebook Live became available to all users two years ago today, and vice president of product Fidji Simo marked its "anniversary" by providing a look at the feature's progress. Simo shared the...
View ArticleFacebook Will Now Require Authorization of Issues-Based Political Ads and...
Facebook will soon require political- and issues-based ads to receive verification before they're served to users on the platform. Today, the company said it will require advertisers to confirm the...
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