Quantcast
Viewing all articles
Browse latest Browse all 6501

The Ad-Tech Industry’s Looming Shakeout Could Finally Happen

Every couple of years, marketing observers play a parlor game called "The Ad Tech Shakeout Cometh," in which they pontificate about the impending decimation of the ad-tech industry. The invisible hand of economist and philosopher Adam Smith pushes markets in various directions. With a new policy and governmental regulation in Europe and major tech companies...

Viewing all articles
Browse latest Browse all 6501

Trending Articles